Transparency….Clear as Mud

You know what I like about NASCAR ?  If someone is paying you to promote their brand or product, you put their logo on your car and your fancy race jump suit for all the world to see. Go out there, get paid to advocate for a product, just be honest about your motivations.


About Rudi Shumpert

Rudi is the Evangelist for Tag Management @ Adobe. The thoughts and opinions expressed here are my own, and not those of my employer. To contact Rudi you can reach him at rudi (at) You can also hear him on the Beyond Web Analytics podcast archives at

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